Sep 27, 2022

Fall ‘22 Feature Release Round-Up: Fan Score, Audience Builder and Data Integrations

Post by 
Evelyn Thompson

It’s been a busy summer for Mandolin! Since launching Fan Navigator earlier this year, over 100 artists have signed on to own, understand and activate their fan data, ultimately increasing their revenue and driving fandom. Informed by your feedback, we can’t wait to share how the latest features to launch in our Fall ‘22 release to supercharge fan growth like never before.

Unlock fandom nuances with Fan Score

Fan Lifecycle Stage | Fan Navigator

With Fan Navigator’s new Fan Score algorithm, you can more accurately predict  each individual’s level of fandom within your database. Learn more about how our data-driven Fan Score takes the guesswork out of identifying your Super Fans, Growing Fans, Idle Fans and Potential Fans.

Learn more about Fan Score

Create dynamic audiences in seconds with Audience Builder

Audience Builder | Fan Navigator

No matter how well you execute campaign creative or promotion, it doesn’t mean a thing if you can’t reach the right audience. Create complex audiences from your united data sets with Fan Navigator’s new Audience Builder.

Learn more about Audience Builder

New Integrations to grow your known fandom

In addition to our comprehensive set of existing integrations, we’ve added new opportunities to combine merch and marketing data. You can now integrate data from Klaviyo, HubSpot, Ambient Inks and Hello Merch as well as any other tool through our Generic Merch Integration.

Learn more about New Integrations

Ready to get started?

If you’d like to try out any of these slick new features, get in touch with us here. If you’d like to try Fan Navigator out before a full commitment, sign up for a trial, free for 60 days.